by Paula Fortini | Dec 29, 2022 | Article, Pizza, Social, Uncategorized
Pizza is the perfect food to order when the temperature starts to drop.
Do your customers know the five reasons why? They should and it can increase your sales.
1) Pizza is comfort food. It’s warm and cozy, and it always hits the spot. The melted cheese and bubbly crust keeps people full and satisfied on cold winter nights. Comfort food is especially important in the winter when it’s cold and dark outside. Pizza can be delivered, so there’s no need to brave the cold weather; Just have the pizza come to your door.
2) Pizza is a great way to feed a crowd. Whether you’re having friends over or want to feed the family, pizza is a quick and easy way to make sure everyone’s bellies are full. Pizza is customizable so everyone gets what they want. Whether they like meat lovers pizza or prefer vegetarian, pizza provides plenty of options for everyone. It also allows your customers to get creative with toppings and create their own unique flavor. Because pizza is affordable it’s perfect for budget-friendly nights during the winter months.
3) Pizza is customizable. You can have pizza with pepperoni, sausage, mushrooms, or any other topping you want. You can also get pizza without any toppings at all. This makes pizza an excellent option for those with dietary restrictions or picky eaters that want something simple.
4) Pizza is easy to eat. You don’t need a knife and fork to eat pizza – you can pick it up and go! It’s the easiest meal possible. You can even eat it without having dishes to do at the end of your meal.
5) Pizza tastes great cold or hot. You can eat it right out of the box or reheat it in the oven for an even better experience. Either way, pizza is always a delicious and satisfying option.
These five reasons are excellent opportunities for pizza restaurants to connect with their community and build relationships with customers – both online and in person! Reach out to local businesses, schools, churches, etc., to let them know about pizza delivery options and discounts for large orders. The more people you can reach, the more people become returning clients.
Is your pizza restaurant using these ideas for marketing? If not, these are great ideas for marketing to your specific demographic. Try some new social media posts with these ideas in mind. Try a coupon on your pizza boxes, encouraging another order on a cold night.
Almost everyone loves pizza, so use these ideas to remind them how much they love pizza and why they should order again.
Good luck!
*Bonus Content: Don’t forget your pizza delivery drivers on cold winter nights. Make sure they are well-equipped with warm clothing and hot beverages. Show them your appreciation for braving the cold weather to bring pizza to your customers’ doors. Offering incentives, such as discounts or free pizza, can effectively show your appreciation.
by Paula Fortini | Dec 16, 2022 | Article, customer service, News, Pizza, Technology, Uncategorized
QSR Industry Says Good Bye 2022, and Hello 2023!
Wow, it’s already December. It seems like we just started 2022. Do you remember this time last year we were getting back to “normal” after two years of COVID protocols? It seems like so long ago, yet it seems like just yesterday. We are thrilled to return to life “Pre Covid.”
Kanekt 365 is grateful for many things we learned over the last few years. Initially, it seemed like the QSR industry and the stay-at-home requirements would irreparably damage our QSR clients. However, Kanekt 365 and our partner clients jumped into action to ensure that our restaurants could stay open and our employees remained employed. Without these strong partnerships, we would not have recovered so quickly, nor would we have learned so many new ways to help the QSR industry.
Technology Helps the QSR Industry
As a technology company, Kanekt 365 has a lot of brain power behind our processes, and when requested, our tech teams respond. What we learned about customer requests and automation is still helping us grow and meet customer needs even today. We can’t thank our employees enough for the new ideas and technology that we have added. Thanks to all who brainstormed, created and kept Kanekt 365 on the cutting edge of technology for the QSR industry. Thank you also to our long-time customers who willingly agreed to test some of these new processes to ensure they met the quality standards of Kanek 365 and our customers.
We have grown, mainly in the pizza industry, with over 600 franchises now using our call center services.
But (drum roll please), we are the most excited to be utilizing AI (artificial intelligence) that integrates with Siri, Alexa, Google, Phone Apps, Voice to text, and more. Just like our call centers, the orders placed this way are automatically sent to our customers’ POS systems and their kitchens for food preparation. This is exciting growth for us, and our pilot tests show a great success.
Our Sneak Peeks for 2023
- After a long hiatus from the International Pizza Expo, we will return to Las Vegas in March to help our customers learn how to save money and increase profits. We are so excited to see our customers face to face again after two long years of only phone calls and emails. Please stop by our booth to say hi!
- Kanekt 365 will be branching out into more than pizza restaurants. We will be contracting with Chinese restaurants, Sub Shops, and more QSR restaurants. We look forward to sharing the success our pizza restaurants have achieved with other industries as well.
As we tie up our thank you list, we want to remind everyone to be grateful during this busy holiday season. Each one of us has something to be grateful for.
On to 2023!
Let’s move into 2023 with a gracious heart and dedication to helping each other be the best we can be.
by Paula Fortini | Nov 3, 2022 | Expo, Pizza, trade show
Are You As Excited As We Are That Trade Shows and Expos Are Back?
One of the best ways to announce changes to your business or introduce your business to a new facet of your industry is to attend trade shows and expos. It’s a chance to meet thousands of new people there for a specific purpose—to learn more about you!
For the Pizza Industry, Expos and Trade Shows are where your brand can be represented and help you stand out against your competition. You might meet schools that want to use your restaurants for weekly in-school meals. You might meet companies that hold annual events. You never know who you might encounter.
Trade shows are a fantastic place to market quickly to the right audience. Before you attend a trade show or expo, ensure the consumers who will attend are the right market for your pizza restaurant. Then follow the below steps.
How do you ensure a positive ROI of an expo or trade show? There is more to it than just attending. To guarantee an ROI, you must prepare, attend, and follow up with the expo attendees. It’s so much more than having a table and handing out candy. Although who doesn’t like candy, especially chocolate?
Trade Show To Dos:
- Prepare ahead of time
- Be approachable
- Train your staff who will be in attendance
- FOLLOW UP. Did you hear us…..Follow up or follow through (they are different). Stay tuned to our next blog to learn the difference.
Let’s Break down the steps for Expo or Trade Show Preparation
Step 1: Prepare for a Trade Show or Expo
- Decide who will attend and what their role is.
- What will you bring?
- What giveaway will entice people to walk over and talk with you? Food and candy is great, but something with your logo is better.
- Contact a promotional expert for ideas on signage and giveaways.
- Check your marketing materials. Do you have a handout? Are your posters and signage visible from at least ten feet away?
- Is your table pretty and engaging? Yes, it matters!
- If you’re traveling, make sure your items will be there on time. SHIP early!
Step 2: Be Approachable
- Select the right person who has the right personality.
- Soft and friendly comments entice people to talk to you.
- Say hello or good afternoon to everyone who walks by your expo table.
- Smile, often!
- NEVER Sit down.
Step 3: Training your Staff for Trade Shows
- Your staff should practice what they need to say to keep the conversation professional and interesting.
- Everyone at your trade show booth should know your USP, so they all send the same message to your potential customers.
- Have a “day of special” and a strong call to action.
- Don’t let anyone leave without attempting to collect their contact information for a follow-up. For example, use a QR code, collect business cards, or conduct a drawing. It doesn’t matter as long as you collect their contact information for Step 4.
- Your staff should attend EVERY networking event held by the trade show or expo leaders. You never know who they might meet.
Step 4: Follow up with Potential Leads
- If your onsite staff did a thorough job, you should have many leads to contact after the trade show.
- Follow up within two days for the first time or more urgently for hot leads.
- Send an email thanking the potential lead for visiting our table.
- Add all new connections to your follow-through list.
Trade shows and Expos are back, and we’re excited to market to large audiences again. So come back for our next blog about Follow Up VS Follow Through in preparation for your next event.
Kanekt 365 is a call center company that increases the QSR industry’s profits. Stay tuned to our blog for future discussions on best practices and other strategies to increase your pizza restaurants’ profits.
Contact Kanekt 365 if you want to take advantage of our services to increase your sales. Our website lets you quickly see the cost of outsourcing your QSR calls with Kanekt 365. https://kanekt365.com/pricing/ add your weekly sales and number of calls, and you’ll see how we can save your restaurant money on staffing costs. These savings cover the costs associated with outsourcing.
by Paula Fortini | Oct 5, 2022 | customer service, Pizza
Will QSR Ever Rule The World?
QSR, also known as Quick Serve Restaurants, is what makes your life easier by providing you with quick meals.
The world is changing faster than ever before, but something that has remained unchanged is the need and desire for food.
From the day people walked on earth, they have always needed something to eat to give them energy.
So that begs the question, Will QSR Ever Rule The World? As a specialist in the QSR industry, I believe Yes. Quick serve restaurants will become the undisputed king in the coming time. Why? Because we have an undying urge to eat, and we want to do it quickly.
As long as we need food to survive, we will undoubtedly look for quick options to cater to our desires, and what better choice than the QSR industry?
Here’s a list of reasons why QSR will rule over the world:
- The Need For Quick Food: Whether you’re running late for work or your children are rushing to practice, there is a need for a quick energy boost, and that is supplied by food. Due to your hurry, you will search for a QSR near you.
- Talent: Curiosity drives you to search for a QSR with new options. What more do they have to offer? How is it better than what’s already being sold? All these questions will make you want to reach out to a newly opened QSR.
- Location: Every QSR must ensure it’s accessible to its customers, so they become frequent visitors. The place and multiple outlets matter greatly when your customers are in mind. The store’s location must be easy to get to, order from, and leave.
- Flavor: The temptations of the mouth will want to explore the millions of flavors it’s missing out on. Just like feelings are essential for connection for food, flavor makes a connection. The presence of diverse tastes in the world means more opportunities to explore.
- Change: The changes in the environment, the mental decision-making of people, and the growing advancement all require human attention and effort. To make efforts for that, people will need easy food access, eventually leading them to the QSR.
- Customer Spending Capacity: The biggest reason why QSR is a go-to outlet for people is that they cater to all income levels. A QSR intends to keep its customers’ spending ability in mind and offer food accordingly to increase their patronage and brand recognition.
- Inclusion: Every QSR wants to reach a larger market. By showing an inclusive workforce, a varied target market will visit and order from the restaurant, and their business will skyrocket. The more people are convinced that your business is doing justice in terms of inclusion, the more people will want to order from you.
These reasons will undoubtedly make you agree that shortly QSR will rule the world!
Kanekt 365 is a call center company to increase the QSR industry’s profits. Stay tuned to our blog for future discussions on best practices and other strategies to increase your pizza restaurants’ profits.
Contact Kanekt 365 if you want to take advantage of our services to increase your sales. Our website lets you quickly see the cost of outsourcing your QSR calls with Kanekt 365. https://kanekt365.com/pricing/ add your weekly sales, number of calls, and you’ll see how we can save your restaurant money on staffing costs. These savings cover the costs associated with outsourcing.
by Paula Fortini | Sep 7, 2022 | customer service, Pizza
Added Value Services are a great addition to your customer service that helps your restaurant stand out!
What attracts customers? You got it, excellent customer service.
It is no secret that customers seek creative or unique experiences when buying from service industries, including the QSR industry. But, in addition, they are looking for a higher level of customer service. Unfortunately, according to QSR Magazine, 24-40% of food service industries are currently understaffed due to a lack of workers. This blog is intended to help QSR restaurants offer excellent customer service and added value options that will increase return customers for an understaffed restaurant with overworked staff.
As a manager or owner of a QSR franchise, it’s essential to pay special attention to unique customer opportunities and added value services that encourage customers to return and to tell other people about their great experience at a pizza restaurant.
In this blog, we will discuss some unique offerings that can be provided that will attract new customers and keep current customers returning to a restaurant. Of course, not all of these ideas are a perfect fit for every QSR but find the ones that might work and give a few of these new added value services a try.
- Wash windshields at the drive-thru. (yes, it takes time, but even asking customers if they would like it done will get a customer’s attention) If a worker asks and the customer says no, it still leaves a lasting impression of the restaurant’s attention to detail.
- Give drive-thru workers a script with funny statements in it. (Think of the airline that gets all the press because they let their flight attendants ad lib the safety talk). Everyone knows the airline! It’s part of their brand now.
- Add a token item to each order that costs almost nothing but makes people smile. Who doesn’t like a free surprise (a small mint or lollypop works wonders)?
- Add jokes or humor to napkins, cups, or pizza boxes when they are printed.
- Require every staff member to say “please” and “thank you.” It might sound silly, but it makes a difference. Add this to staff evaluations, so it becomes second nature.
- Encourage staff to use customers’ names when responding to them when possible.
- Add dog treats to your drive-thru (if the health department allows).
- Teach staff to make direct eye contact with customers and smile. It’s easy to forget when staff is rushed and overworked.
- Start an employee of the month program to show gratitude for staff.
- Spruce up the outside property and drive-thru. It’s an area often overlooked and is a customer’s first perception of a QSR restaurant.
Every QSR is different, and not all the above ideas will work for every restaurant but give some of them a try. Managers can take a quick walk through a restaurant and envision what added values could be implemented that will provide excellent customer service.
It’s never too early to implement customer-pleasing services that keep the community talking and posting on social media. This becomes the QSR that people select when choosing where to get their next meal!
Kanekt 365 is a call center company to increase the QSR industry’s profits. Stay tuned to our blog for future discussions on best practices and other strategies to increase your pizza restaurants’ profits.
Contact Kanekt 365 if you want to take advantage of our services to increase your sales. Our website lets you quickly see the cost of outsourcing your QSR calls with Kanekt 365. https://kanekt365.com/pricing/ add your weekly sales, number of calls, and you’ll see how we can save your restaurant money on staffing costs. These savings cover the costs associated with outsourcing.
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